Kevin Pirnie' Articles

Mobile internet browsing is on the rise people!  As of this posting the number of people browsing the internet from a mobile device is up to 18% vs. a declining 82% browsing from a desktop computer.  These numbers are up 6% since this time last year. ~ http://gs.statcounter.com/#mobile_vs_desktop-ww-monthly-201209-201309 What does this tell us? Well, plain and simple, as time goes on and mobile devices keep improving we will see these numbers reverse... meaning soon enough it will be 82% browsing from mobile! How does this relate to web design? It means that we as web developers really need to take a step back and start planning more for the future of our clients and their online presence(s).  Even if it means we have to take a… Read More
1. Understand User-Intent Keyword research is the cornerstone of any SEO campaign. Understanding user-intent when conducting and selecting your keywords is critical to getting your SEO off on the right foot and helping the right audience find your site. For instance, are "gym shoes," "sneakers" and "tennis shoes," the same thing? For some consumers those three words are completely interchangeable. But if a tennis player were looking for a new pair of shoes, they would search using "tennis shoes" and expect a very specific result. It doesn't matter how you would search for your brand/products, it only matters how your target audience searches. Targeting the wrong keywords because you failed to understand the intent of the search means you'll miss out on potential traffic and… Read More
SEO (search engine optimization) is the way to boost your online presence by getting better search engine rankings. Google has been doing a lot to improve the search quality. If you are not on google, you are not on the Internet. In this post I will outline the methods you in order to comply with Googles new algorithm. 1. Duplicate Content Some of the new blogger come to the blogging world and think that blogging is so easy "but if you write your whole blog and update it regularly by typing word by word from your keyboard then definitely you face the problem that oh my god that is the time for my sleeping but yet I could not write my full article ok save it… Read More
Does the whole idea of Internet marketing intimidate you? Are you thinking of hiring a professional? Well, we've got great news for you. It's really not difficult to do search engine optimization (SEO) yourself - you can save hundreds of dollars, and get the same results as the professionals do. You will probably get better results from highly qualified professionals, but you should definitely perform these do-it-yourself actions first. Once you've done some of this kind of work it will be easier to determine if a professional is worth his/her salt. Basic SEO is very simple and easy - all it takes is the willingness to put in the work. Once you know the ropes, it's not that difficult though it can be time consuming.… Read More
When you think of designing a website for yourself, chances are that  you dream of a website with all the bells and whistles – flash movies,  stunning images, streaming audio – the works! But, unknown to you, these  elements may actually be damaging your business prospects because what  appears attractive on the surface is detractive when it comes to search  engines rankings. If your website includes these elements, it is  automatically relegated to a much lower rank even though the content is  relevant and you are making use of cutting edge technology. In short, it is important to stay away from design elements that can damage search engine rankings. Unfortunately, a recent poll showed some appalling results. 1 in  every 10 website designers believes that… Read More